Web Presence

Your company’s web presence refers to how it appears on the internet. In today’s landscape this is important for most companies. Using a practice known as search engine optimization (SEO) can increase traffic to your company’s website from search engines, such as Google and Bing. Making sure your website is responsive, meaning it can adapt to display on different types of devices, is also important. Some social media platforms also have tools geared for businesses to post content and track performance on their platform.

Microsoft 365

Formerly known as Office 365, Microsoft 365 includes all of the Microsoft Office productivity apps that are widely used by businesses. This includes Word, Excel, PowerPoint, and Outlook. It also includes OneDrive, an app used for storing data in the cloud, and Teams, the new collaboration app for video conferencing, messaging, and easy file sharing between groups of users. These apps can be used through a web browser utilizing the cloud, downloaded as desktop apps on Windows/Mac devices, or downloaded as mobile apps on Android/iOS devices.

Google Workspace

An alternative to Microsoft Office, Google Workspace is a set of tools that helps businesses with productivity and collaboration. These tools include apps such as Google Docs for word processing, Google Sheets for spreadsheets, Google Slides for presentations, Google Drive for cloud storage, Gmail for email, and Google Meet for business video conferencing. Google Workspace apps can be run through a web browser or installed as standalone applications on Android, Chromebook, or iOS devices.